Amazon Set to Shutdown Alexa Internet Tracker

• Amazon is set to shut down its internet tracking service Alexa, which was founded 25 years ago.

• Alexa Internet which was acquired by Amazon in 1999 is set to stop be discontinued from 1st May 2022

• The website was famous for providing web traffic data, global rankings, and other data on over 30 million websites

Amazon is set to shut down Alexa Internet, its internet tracking service that shares a name with its voice assistant.

The platform offers web traffic tracking and ranked over 30 million websites worldwide, based on popularity.

It was able to do this with software that was installed on some browsers and through users that decided to install the Alexa rank software on their computers.

Although Alexa’s ranking wasn’t 100% reliable, it served as a great way for website owners to gauge the popularity of their platforms.

Amazon disclosed that although the service was going to be retired from May, users will no longer be able to subscribe from December 8th.

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No official information was divulged about the company’s decision to retire the internet ranking service.

Alexa internet rank was founded as an independent company in 1996 before it was acquired by Amazon 3 years later for $250 million in stock.

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